How expensive are these campaigns?

As I rode home and passed banner after banner and signpost after signpost, after reading every full-page ad in the newspapers, after seeing every manner of web banner ad on sites from the Gazette to Vybez Alliance to even Google, and hearing about unlimited TV and radio ads airing on every local station and the YouTube network I wonder how much freaking dollars are these guys putting up for elections? Surely it's a record.

Waste of money? I'm sure it probably seems that way to the people struggling to avoid living on the streets this Christmas period.

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