2014-05-07

Marketing 101: Use this phrase

Maybe it's just me, but I'm seeing tons of marketing campaigns, sometimes among rival companies, and often piggybacking off previously used-and-discarded ones, all using variations of the slogan "Get More".

It's extra-noteworthy for me when I see the two mobile phone companies each using that slogan this year. Maybe they share the same Marketing department?

The whole thing seems a bit unoriginal, but then again I'm not a Marketing guy. It's probably proven that people are responsive to ads telling people that buying their service or product will get them extra value for money. Just hit them with "more, more, more" and the dollars will roll in, heh.

Just a random observation for today.

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